The increasing usage duration of mobile devices and the widening range of user ages are boosting interest in developing mobile applications.
Many e-commerce websites and brands aim to maintain constant communication with their customers to make themselves more visitable and shoppable.
For brands and companies, mobile applications are becoming an indispensable tool in their communication with customers today. By bringing their services and products to mobile platforms, companies not only strengthen their corporate image but also provide a benefit by making their target audience's lives easier.
With mobile applications, they can send personalized discounts and real-time notifications for promotions to individuals based on their location.
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